When I had to write my first correction as a young newspaper copy editor, my friend Ted tried to comfort me. “It happens to all of us at some point,” he said. Then he played “Everybody Hurts” by R.E.M. on his computer for us all to enjoy.
Those were the old days of print, when mistakes were indelible. Today, thanks to the wonders of digital technology, we can correct our errors quickly. Sometimes, though, they linger in a page’s meta tags, including the ones Facebook uses to display titles and descriptions. How many times have you pasted a URL to share and seen misspellings or errant characters appear in the headline?
The good news: Facebook has made those fields editable! So, if you want to fix a typo in your headline or deck, you can. And you should.
Sweat the details. Social media is more forgiving of sloppiness than other media, but it’s better to look professional in all settings. Headlines and teasers pulled from a story’s metadata are editable on Facebook, so if the original publisher made an error, go ahead and correct it.
1. After you’ve pasted in the URL of a story but before you’ve hit publish, click on the title or description you want to change.
2. Click again, and you’ll see that you can now type in the field.
3. Edit to your heart’s content.
4. To save the changes, click anywhere outside of the space you’ve been editing (but within the post area itself).
5. Your brilliant revision is complete. Add whatever comment you want at the top of you post (and please delete the pasted URL string), and hit publish.
Of course, if you don’t have time to spend doing all this, you can hire a professional to handle your social media for you. We’d be happy to help.